BlackBerry devices can record video, take photos, play music and also provide functions such as web-browsing, email messaging, instant messaging, and the multi-platform BlackBerry Messenger service.
It was one of the major smartphone vendors until 2012. The consumer BlackBerry Internet Service is available in 91 countries worldwide on over 500 mobile service operators using various mobile technologies. As of September 2013, there were eighty-five million BlackBerry subscribers worldwide.
History[edit]
Mike Lazaridis - Founder and former co-CEO of BlackBerry
The first BlackBerry device, the 850, was introduced in 1999 as a two-way pager in Munich, Germany.The name BlackBerry was coined by the marketing company Lexicon Branding. The name was chosen due to the resemblance of the keyboard's buttons to that of the drupelets that compose the blackberry fruit.
The original BlackBerry devices, the RIM 850 and 857, used the DataTAC network. In 2003, the more commonly known convergent smartphone BlackBerry was released, which supports push email, mobile telephone, text messaging, Internet faxing, Web browsing and other wireless information services.
BlackBerry gained marketshare in the mobile industry by concentrating on email. BlackBerry began to offer email service on non-BlackBerry devices, such as the Palm Treo, through the proprietary BlackBerry Connect software.
The original BlackBerry device had a monochrome display while newer models installed color displays. All newer models have been optimized for "thumbing", the use of only the thumbs to type on a keyboard. The Storm 1 and Storm 2 include a SureType keypad for typing. Originally, system navigation was achieved with the use of a scroll wheel mounted on the right side of device models prior to the 8700. The trackwheel was replaced by the trackball with the introduction of the Pearl series which allowed 4-way scrolling. The trackball was replaced by the optical trackpad with the introduction of the Curve 8500 series. Models made to use iDEN networks such as Nextel and Mike also incorporate a push-to-talk (PTT) feature, similar to a two-way radio.
On January 30, 2013, BlackBerry announced the release of the Z10 and Q10 smartphones. Both models consist of touch screens: the Z10 features an all-touch design[8] and the Q10 combines a QWERTY keyboard with touchscreen features.
During the second financial quarter of 2013, BlackBerry sold 6.8 million handsets but was lapsed by the sales of competitor Nokia's Lumia model for the first time.
On August 12, 2013, BlackBerry announced the intention to sell the company due to their increasingly unfavourable financial position and competition in the mobile industry.Largely due to lower than expected sales on the Z10, BlackBerry announced on September 20, 2013 that 4,500 full- and part-time positions (an estimated 40% of its operating staff) have been terminated and its product line has been reduced from six to four models. On September 23, 2013, Fairfax Financial, which owns a 10% equity stake in BlackBerry, made an offer to acquire BlackBerry for $4.7 billion (at $9.00 per share). Following the announcement, BlackBerry announced an acceptance of the offer provisionally but it would continue to seek other offers until November 4, 2013.
On November 4, 2013, BlackBerry replaced Thorsten Heins with new interim CEO John S. Chen, the former CEO of Sybase.On November 8, the BlackBerry board rejected proposals from several technology companies for various BlackBerry assets on grounds that a break-up did not serve the interest of all stakeholders, which include employees, customers and suppliers in addition to shareholders, said the sources, who did not want to be identified as the discussions were confidential.On November 13, 2013, Chen released an open message: "We are committed to reclaiming our success."
In early July 2014, the TechCrunch online publication published an article titled "BlackBerry Is One Of The Hottest Stocks Of 2014, Seriously", following a 50 percent rise in the company's stock—an increase that was greater than peer companies such as Apple and Google; however, an analysis of BlackBerry's financial results showed that neither revenue or profit margin were improved, but, instead, costs were markedly reduced. During the same period, BlackBerry also introduced the new "Passport" handset—consisting of a 4.5 inches (11 cm) square screen with "Full HD-class" (1,440 x 1,440) resolution and marketed to professional fields such as healthcare and architecture—promoted its Messenger app and released minor updates for the BB10 mobile operating system.
On December 17, 2014, the BlackBerry Classic was introduced, with a keyboard which many consumers preferred over the touch screen.
Hardware
Modern LTE based handhelds such as the BlackBerry Z10 have a Qualcomm Snapdragon S4 Plus 1.5 GHz Dual-Core CPU and an Adreno 225 1.5-1.7 GHz GPU. GSM-based BlackBerry handhelds incorporate an ARM 7, 9 or 11 processor.Some of the BlackBerry models (Torch 9850/9860, Torch 9810, and Bold 9900/9930) have a 1.2 GHz MSM8655 Snapdragon processor, 768 MB system memory, and 8 GB of on-board storage.Entry-level models, such as the Curve 9360, feature a Marvell PXA940 clocked at 800 MHz.
Some previous BlackBerry devices, such as the Bold 9000, were equipped with Intel XScale 624 MHz processors.The Bold 9700 featured a newer version of the Bold 9000's processor but is clocked at the same speed. The Curve 8520 featured a 512 MHz processor, while BlackBerry 8000 series smartphones, such as the 8700 and the Pearl, are based on the 312 MHz ARM XScale ARMv5TE PXA900. An exception to this is the BlackBerry 8707 which is based on the 80 MHz Qualcomm 3250 chipset; this was due to the PXA900 chipset not supporting 3G networks. The 80 MHz processor in the BlackBerry 8707 meant the device was often slower to download and render web pages over 3G than the 8700 was over EDGE networks. Early BlackBerry devices, such as the BlackBerry 950, used Intel 80386-based processors.
BlackBerry's latest Flagship phone the BlackBerry Z30 based on a 5” Super AMOLED, 1280x720 resolution, at 295 ppi 24-bit color depth and powered by Quad-Graphics and Qualcomm's Dual Core 1.7 GHz MSM8960T Pro.
Software[edit]
A new operating system, BlackBerry 10, was released for two new BlackBerry models (Z10 and Q10) on January 30, 2013. At BlackBerry World 2012, RIM CEO Thorsten Heins demonstrated some of the new features of the OS, including a camera which is able to rewind frame-by-frame to allow selection of the best shot,[25] an intelligent, predictive, and adapting keyboard, and a user interface designed around the idea of "flow".[26] Apps are available for BlackBerry 10 devices through the BlackBerry World storefront.
Further information: BlackBerry 10
The previous operating system developed for older BlackBerry devices was BlackBerry OS which is a proprietary multitasking environment developed by RIM. The operating system is designed for use of input devices such as the track wheel, track ball, and track pad. The OS provides support for Java MIDP 1.0 and WAP 1.2. Previous versions allowed wireless synchronisation with Microsoft Exchange Server email and calendar, as well as with Lotus Domino email. OS 5.0 provides a subset of MIDP 2.0, and allows complete wireless activation and synchronisation with Exchange email, calendar, tasks, notes and contacts, and adds support for Novell GroupWise and Lotus Notes. The BlackBerry Curve 9360, BlackBerry Torch 9810, Bold 9900/9930, Curve 9310/9320 and Torch 9850/9860 feature the most recent BlackBerry OS 7 (launched in 2011). Apps are available for these devices through BlackBerry World (which before 2013 was called BlackBerry App World).
Further information: BlackBerry OS
Third-party developers can write software using these APIs, and proprietary BlackBerry APIs as well. Any application that makes use of certain restricted functionality must be digitally signed so that it can be associated to a developer account at RIM. This signing procedure guarantees the authorship of an application but does not guarantee the quality or security of the code. RIM provides tools for developing applications and themes for BlackBerry. Applications and themes can be loaded onto BlackBerry devices through BlackBerry World, Over The Air (OTA) through the BlackBerry mobile browser, or through BlackBerry Desktop Manager.
BlackBerry devices use the proprietary BlackBerry Messenger, also known as BBM, software for sending and receiving encrypted instant messages, voice notes, images and videos via BlackBerry PIN. As long as your cell phone has a data plan these messages are all free of charge. Some of the features of BBM include groups, bar-code scanning, lists, shared calendars, BBM Music and integration with apps and games using the BBM social platform.
In April 2013, BlackBerry announced that it was in the process of shutting down its streaming music service BBM Music, which was active for almost two years since its launch. BlackBerry Messenger Music closed on June 2, 2013.
In July 2014, Blackberry revealed Blackberry Assistant, a new feature for BlackBerry OS 10.3, and BlackBerry Passport hardware. The feature is a digital personal assistant to help keep you "organized, informed and productive."
In December 2014, BlackBerry and NantHealth, a healthcare-focused data provider, launched a secure cancer genome browser, giving doctors the ability to access patients' genetic data on the BlackBerry Passport smartphone.
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